Save the date! SATURDAY NIGHT.


Yes, folks – as promised. The one and only Jairus Khan will be at the Gothika Mobile Unit live (not a tribute band, not a pre-recorded set. Him. Live.) at 8pm SLT to do a special DJ set at World Goth Fair.

Jairus is a *really* wonderful person (honestly- I mean that with the greatest sincerity possible) and I invite everyone to come down and enjoy this very special DJ set with all of us at Gothika.

All proceeds will benefit the Sophie Lancaster Foundation, of course.  Spread the word. Get an SL account if you don’t have one. But come up and listen to Jairus.  It’s an evening well spent.


The Tiny Invasion arrives TODAY!

Far Away, by Davie Frequency

Hi gang!

So now that the holiday weekend has passed, we’re in to our last full week of World Goth Fair for this year. The response has been tremendous and we can only thank everyone over and over for their support. I know my own inventory is going to take me weeks to get back into shape after all I picked up – there’s so much good stuff this year and so much of it going to support the Sophie Lancaster Foundation.

We do still have a few more events planned for this week.  Today at 4pm SLT will be the tiny invasion.  We did this last year and it was great fun (if very noisy.) All tinies, micros and other small avatars are welcome at the Gothika Mobile Unit from 4-6 where I’ll be DJing… well I have no idea what yet, but something dark.  The invasion is spearheaded by Alexis Radikal of Tiny Bit Radikal (her booth is on Port Seraphine, and everything in it donates 100% to the charity) and all proceeds from the set will go to the charity as well.

So come on down and get small.

If it had a flavor, I’d name it blackened and spicey, by Punkiss

Tonight there’s also other sets at the mobile unit.  At 8, Lokii Violet will have the decks for 2 hours of industrial, ebm and aggrotech. , and then at 10 the Wednesday Night Darkwave rolls in to the mobile unit at (as it is and ever shall be on Wednesdays.) for 2 hours of goth stuff.

We still have several days left in the event and the charity totals just keep rising.

Currently, our charity total is:  700785L, or $2727USD or 1625GBP raised for the Sophie Lancaster Foundation.

Tonight will surely raise that by a fair bit, so come get small with us at 4!



Special Guest DJ set today!

Abyssal, by Byrne Darkly

Ok the photo has nothing to do with the DJ set, but it is really lovely. Well done, Byrne!

First thanks are in order to BCreative Wilde for putting out such a great set on Friday.  The crowd wouldn’t let her leave- she was there for 3 hours, rather than 2,and she even gave out random hoodies to people when she herself won a fatpack (she gave away her duplicates to people at the event. Thank you so much, B!

But yes, it’s true- we have another guest DJ set today at 4pm SLT.  Cursed’s own Alisa Perne who happens to also be one of our bloggers, but even more coincidentally lives on Cursed all year long (and I’ve only deleted her house by accident twice in four years!) will be at the Gothika Mobile Unit for two hours of the dark stuff.

SLurl: To Cursed

Tonight at 8pm, we have (theoretical) Pie spinning..whatever it is he likes. I expect it will be a goth set, but he might surprise us with something more industrial.  Either way he won’t know what he’s doing until he does it. But everybody loves Pie, so come on down and get your last slice of the weekend at 8 Pacific Time.

Just to catch people up on what else is going on this week- on Wednesday at 4pm we have the Tiny Invasion.  Last year’s was absolutely bonkers, so be prepared to get small (and put some earplugs in cause the little ones are LOUD).  They’ll be spearheaded by Alexis Radikal of Tiny Bit Radikal once again.  All tinies and micro avatars welcome at the mobile unit.

On Saturday, May 31, Jairus Khan of Ad.Ver.Sary (and Antigen Shift, and even sometimes iVardensphere) will be DJing live at the mobile unit. Time to be announced – Jairus has been a bit busy at the Aftermath festival in Toronto this weekend so I’ll catch up with him in the next couple of days.

For those who are interested in trading duplicate hoodies, or if you’re looking for those elusive rares – Synjari was kind enough to start a thread on SLU for that.

So you can go there and trade away!  Once again I will note that for reasons I can’t explain (because all the machines are exactly the same- I promise you…) the one on Cursed seems to give out more ultrarare fatpacks. I don’t know why. I just know it’s worked out that way. So if you’re trying to win one of those, people have had good luck there.

I haven’t as yet had the time to count them all but I do know from a quick mental estimate that in the first three days the hoodies have been out, we have sold over 1000 of them.  This is awesome and we can’t thank you enough. ALL the proceeds go to the charity, and we appreciate the support of real bands and licensed content in SL as well. (The bands do too. I was just explaining how many we sold to James Francis of Panic Lift on Saturday night and he was amazed at how fast they’ve gone.) We sold 2084 shirts last year, so maybe we can beat the record!


Hypnotizing, by Sonya Marmurek

In other news- a bit of admin I need to take care of.

We do understand that sometimes, people are hearing about WGF for the very first time in the middle of the event and suddenly get the urge to show support of some kind.  But at that point, the best way to do it is to just come down and shop the event, or toss some cash into one of the tip jars.  Sending us gift cards to your store won’t help – we have already passed the one contest day we do during the event (World Goth Day itself) and we only take GCs from merchants already in the event anyway. So if you send us stuff we only have to send it back and explain that. If you want to participate, we open applications for merchants on April 1.  Applying is no guarantee you’ll get in, but it gives you significantly better odds than just handing us merch/gc’s, which definitely won’t work.  We love that so many people want to participate but we have to do it in an organized fashion.

Also, we’ve had several requests for interviews.  Here’s the deal on that:  The only person who is likely to agree to this is Lee (Cruel Britannia.) That’s how it should be- World Goth Day itself was his gig to begin with, and since he does a lot of interviews on his own shows, he is comfortable doing them.  But for some reason people keep asking me instead.

I am terrible at giving interviews. I speak too quickly and sometimes people have problems with my accent. Also, I’m REALLY not comfortable talking to random strangers like that so unless you’re someone I already know pretty well I’m probably going to say no.  It’s not personal, but it is a firm decision.  Everyone else at org has definitively said they won’t do interviews at all.

So the person you need to speak with is Lee. Please bear in mind that he is in the UK, and as such is 8 hours ahead of Pacific Time.  He also is not inworld very much (really only 2 hours a week, on Thursdays.) So if you want to reach him the best way to do it is to contact him on twitter (@CruelBritannia) or on his website,, or on facebook. Please also be aware that a reasonable amount of advance notice is required.

And now, with one full week left in this year’s WGF… the current charity total is:  648745L or approximately $2525USD. With one week left to go, we have plenty of time to once again crack the million linden raised mark!

more news tomorrow!

Bordeaux and Biscuits

World Goth Fair: Officially Licensed Band Hoodies! by Devin Vaughn – click the picture to read the post.

We have an absolutely fantastic group of bloggers. I know we say this every event, but it’s true. Every single event they simply blow our minds. Every single event I sit down and try to find something new to say about this simply astonishing fact. This time I thought I’d ramble a little about event blogging and why we love our crew so.

First thing to remember about blogging is that there’s more bloggers on the grid than one can keep tabs on and that unofficial event blogging always happens as they shop or happen to be in an event-shop’s own list. So as much as in theory including an item or two from the event into a look of the day with a mention where they can be purchased is event blogging, it’s not really what we are after, what we are looking for and why we squee so much about our blogger team.

World Goth Fair - Dark Beginning by Aarya Kiseki - click the picture to read the post.

World Goth Fair – Dark Beginning by Aarya Kiseki – click the picture to read the post.

Event blogging brings the focus to the event itself in one way or the other. It can be a look of the day with the majority of the items from the event, yes. It can be a roleplay story woven within the event theme with its items or sims and you all know by now that I have a bias the size of the grid for those. It can be a review of the event sims with photography: we are all constantly in awe of the photographers we have in our midst. It can be a thoughtful piece of writing about a charity event and the reasons why it is important, it can be a personal tie to the theme, it can be an introduction to the special events within the event… an event can be blogged in a multitude of ways. The best blogger team will have a mix of bloggers to cover all these approaches. We do.

Black Suits You by Davie Frequency - click the picture to read the post.

Black Suits You by Davie Frequency – click the picture to read the post.

Because of our steady core crowd I have begun noticing more and more that we tend to have the bloggers for each event already without much doing anything, but nevertheless there’s a new blogger application every Cursed event. There’s several reasons for this.

One is that we know very well that a few months in SL is a long, long time. A lot can happen. Having the bloggers already in the group re-apply to each event makes sure that we know they are still active in SL, are still blogging and have the time and interest to blog that particular event. I do remove the bloggers that haven’t applied before the early access of each event because the majority of the review copies are delivered through the group. It would not be fair for the creators to have inactive bloggers in the group that they send their wares through.

The Sweetest Things by Skell Dagger - click the picture to read the post.

The Sweetest Things by Skell Dagger – click the picture to read the post.

Another reason is that we know very well how blogging inspiration waxes and wanes. Sometimes the hobby feels like an obligation, sometimes you don’t simply feel like blogging and want to go and enjoy other hobbies, sometimes RL is too busy, sometimes the theme just doesn’t work out for you. We love our blogger crowd because they always feel so inspired, so excited, so thoroughly involved with the event and we want to keep it that way. It’s perfectly alright to take breaks from blogging. It is not a crime to skip an event: simply don’t apply to one when you don’t feel like it and when the blogging inspiration raises its head again, apply to the next event.

World Goth Fair The Widowmaker by Halfwraith Caerndow - click the picture to read the post.

World Goth Fair The Widowmaker by Halfwraith Caerndow – click the picture to read the post.

Another consequence for having an established and fantastic blogger team already is that we have very few slots for new people by this point. We do still keep the applications open every event, because each and every time there will be some people appearing seemingly out of nowhere and making my jaw drop with their talent. This particular World Goth Fair we have several new people in that made me gasp and all but spam the invite button to get them in as fast as possible.

So this is to all of you Cursed bloggers: thank you for making the organizer team squee, event after event. Keep up the fantastic work and have some more blogger bordeaux and biscuits on the house.

Vampyra by Alex Aerallo - click the picture to read the post.

Vampyra by Alex Aerallo – click the picture to read the post.

And the beat goes on.

You Can Always Take More Than Nothing, by Ely Hynes

So we all survived another World Goth Day. It gets bigger every year. The tweets come in from all over the world (it’s comedy gold.)  mainstream publications talk about it in ways we don’t expect (which is mostly pretty cool.) and we get up and do our thing on the Day That Isn’t Amateur Hour.

For me it usually goes by in a blur.  This year it was a blur accompanied by a migraine brought on by (how very goth) an incoming storm cell, but in the end, we did it.  For our part we had 12 hours of nonstop music at the mobile unit  I’m not sure who got photos but if you did, let me know- we were pretty crowded so moving the camera around was an adventure.

Razi Panic of You Shriek came to visit us (twice!) and Pie fell on his head. At this point it’s now become a tradition, I think.  Next year, it’s Razi’s turn to fall on someone again.

Apparently people have found the hoodie gachas.  I can’t thank everyone enough for playing them- getting them together is one of the hardest things we do for this event. It requires a huge team effort and every part of it is work. What I appreciate most is that people seem to get that licensed content and real bands are worth supporting, and if given a way to do both at once, they’ll take it.

For the record, even though the machines on all three sims are set exactly the same way, for some reason the one on Cursed seems to give out more of those ultrarare fatpacks. I don’t know why – REALLY, they’re all set exactly the same, but that’s how it worked out yesterday.

I’m sure someone will eventually set up a hoodie trading thread on SLU. When they do, I’ll link it so people can trade their duplicates more easily. In the meantime? Go get more hoodies, because man they’re awesome and once the event ends they are GONE.  We’ll make something new for next year.

Dark Prevails, by Duchess Flux.

Our bloggers are awesome.  They really, really are. I don’t even know how they do what they do. I just look around and they’ve done it. Have you seen our Flickr pool? It’s great, and if you have WGF images you’d like to share you can post them there too.

So now that another WGD is behind us, we have PLENTY more stuff coming up at WGF.  Today at 2pm Pacific time, BCreative Wilde, one of the oldest goth DJs on the grid will be doing a special set for us up at the Mobile Unit.  Tonight at 8pm, our own Lokii Violet will be kicking off Spiral Twin Friday and at 10, The Pink Nightmare, Rydia Suicide will grab the decks from her until Midnight Pacific Time.

We have other events coming up in the next week as well- some as yet unannounced.  So there’s plenty remaining for this year’s World Goth Fair.

As promised, I have the current total:

The current total raised for SOPHIE is 567986L or approximately $2210USD.  We still have more than a week left to go, so we have lots of room to raise that total for an excellent cause.

Thank you so much to everyone who has joined us as a merchant, come down, donated, walked around, shopped, taken photos, listened to music and grabbed some licensed merchandise.  We just set up the playground every year. You guys are the ones who fill it, and we love you for it.




Special Guest DJ set!

Hey all!

I know everyone’s kinda anxious to hear the totals from World Goth Day, but it’s easier to do if I just let the ticker run til noon SL time today.

What IS time sensitive, though is that today at 2pm Pacific time, BCreative Wilde will be doing a guest DJ set at the Gothika Mobile Unit. She’s one of the oldest Goth DJs on the grid, so please come down and say hi, and stick around for even more of the dark stuff.

Bcreative Wilde












It’s sure to be an excellent set, so goth up and come on over to the mobile unit at 2pm pacific time today!

(Also, since we’re talking about it – Lokii Violet will be on as usual at 8pm and Rydia Suicide will be on at 10pm tonight as well!)



Well, that was fun again this year…


So, because it was apparently my fault (ok, it was DEFINITELY my fault), I got to kick off 12 hours of DJ sets in World Goth Fair. By this time the gachas were out on the sims and people were shooting Lindens into them like pensioners in Vegas. Razi from You Shriek even showed up for some of the set, and it’s highly likely that his ‘I’m going to sandwich now’ farewell may have been connected to the throng of adoring fans in the room scaring him a little…
But I digress from the actual point of this post. You didn’t have to listen to me, nobody did. World Goth Day was a crazy idea from the off, but the concept caught on, with no barriers stopping it from crossing oceans and broadband connections, finally entering minds and hearts. Four years on and the joke is still funny. Thank you.

Anyway, I did the decent thing and uploaded tonight’s set to Mixcloud, just in case you missed it.

-DJ Cruel Britannia